In this blog post we have a fascinating infographic for you produced by the AI logo creator website called Logo Maker that features some of the most successful logo redesigns and rebrands since 2012 by looking at the amount of organic traffic their website received from the search engines in the 3 months before the redesign and the 2 months after according to data from Semrush.
Check out this design to view the monthly website organic traffic in millions for popular companies before and after they redesigned their logo including Pfizer who saw a 59.77% increase in organic traffic 3 months after they changed their logo, Major League Soccer (MLS) who saw a 47.94% increase, the Premier League who saw a 35.83% increase, the Guardian who saw a 27.04% increase, Southwest Airlines who saw a 18.93% increase and plenty more.
We hope that you appreciate this logo redesigns web traffic infographic and please go ahead and share it with your pals on social media.

Image via Infographic Journal